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Case Studies and
Analysis
Deep dives into actual experiences and outcomes in healthcare strategy, planning, marketing and communications enable you to implement solutions proven to drive results.
Webinars and Panel Discussions
Interviews with top executives and thought leaders bring focus to critical topics for the insight you need to stay in the know, improve results, and tackle your greatest challenges.
Comprehensive Topic Coverage
Insights and innovations across the full range of health care marketing disciplines uncover innovative strategies to address your current challenges and opportunities.
LIMITED TIME OFFER
Share with your team
Extend the value of your membership with access to Strategic Healthcare Marketing for up to 9 members of your team for no additional cost.
Access to resources that will empower you to improve measurable
marketing results and demonstrate the value of your programs
Boost your organization’s brand, reputation, and visibility
Optimize marketing efforts to achieve greater engagement & ROI
Streamline existing process and adopt new, proven strategies
And a 100% money back guarantee
Free Group Membership Upgrade
For a limited time, extend the value of your membership with access to Strategic Health Care Marketing for up to 9 members of your team for no extra cost.
It’s an amazing value that will make your job easier - each user will receive their own member account and login.
Train junior staffers on best practices and keep your senior team up to date with the latest developments and cutting edge strategies from the best minds in marketing, strategy and communications for hospitals, health systems and other health care organizations.
Where else can you train your entire team for under $350?
Meet the Experts
We work hand-in-hand with leaders who are committed to shaping the future of the industry.
Board members offer ongoing editorial feedback, write articles, and facilitate direct connections with contacts at hospitals and health care systems.
With their insights and commitment, we are able to deliver quality, actionable information to help you and your team focus on strategies designed to meet your organizational goals.
Linda MacCracken
Principal Director, Customer Engagement Accenture Health Glenview, IL
Edward M. Rafalski
Chief Strategy and Marketing Officer BayCare Health System Clearwater, FL
Don Stanziano
Chief Marketing and Communications Officer Geisinger Danville, PA
100% Money back guarantee
When you join Strategic Health Care Marketing, your satisfaction is guaranteed. If you don't agree that your membership is worth many times the membership fee to your organization, just let me know. I will personally see that you get a refund of your entire payment for the current term. No questions asked.
Sincerely,
Matt Humphrey
President
About Plain-English Health Care
Plain-English Health Care is an independent publishing company that serves marketers, strategists, communicators, digital specialists, planners, C-suite executives, and business development professionals at hospitals, health systems, physician groups, and other health care organizations.
We explore, examine, and celebrate the most impactful, cutting edge initiatives at health care organizations to make our members more informed and their organizations more successful.
Strategic Health Care Marketing is simply the best source for information on all things related to healthcare marketing. From the latest trends and best practices to practical tips that you can apply on the job today! All delivered by leading experts in our field.
SUSAN DUBUQUE // PRINCIPAL, NDP
The financial impact hospitals felt as a result of the pandemic makes it more important than ever to be wise in how healthcare organizations spend their precious dollars and where they might be able to find new sources of revenue. And retailers and other entrepreneurs are continuing to disrupt the space and adding news pressures on traditional providers. Strategic Health Care Marketing stays on top of all of this and provides readers with best practices, case studies and smart insights from industry pros on how to be a winner in this new world.
ROSS GOLDBERG // PRESIDENT AND FOUNDER, KEVIN // ROSS PUBLIC RELATIONS
The bottom line is that I guarantee your Strategic Health Care Marketing membership will be worth many times the modest membership fee to your organization.
-Matt Humphrey, President