Is Rome Burning? Let’s Discuss the Changing CMO Role
Join us for a free webinar on Wednesday December 11 at 2:30 p.m. ET, as we explore the future value of marketing and changes in the CMO role for 2025
Your Presenters:
- Sarah Sanders, Chief Marketing and Brand Experience Officer, UCSF Health
- Chris Bevolo, Chief Transformation Officer, BPD
- Chris Boyer, Digital Patient Experience Strategist, Chris Boyer, LLC
Moderated by:
- Marcia Simon, Contributing Writer, Plain-English Health Care
In this webinar, you’ll learn:
- The impact of AI on marketing
- How the CMO role is evolving outside of the healthcare space
- How shifting healthcare economics may impact marketing and the role of the CMO
- Innovative approaches to align marketing with long-term organizational goals