Editorial Advisory Board

The Strategic Health Care Marketing Editorial Advisory Board is made up of leaders in the field who are committed to shaping the future of the industry. Board members offer ongoing editorial feedback, write occasional articles, and make introductions between the Strategic Health Care Marketing editorial team and contacts at hospitals and health care systems, facilitating our unique industry coverage.
Susan Dubuque, a strategist and writer specializing in health care and behavior change, was a cofounder and principal of Two Tango (formerly NDP Agency).

Susan Dubuque

Marketing Strategist
twotango
Richmond, VA
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Howard J. Gershon

Principal
New Heights Group
Santa Fe, NM
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Ross K. Goldberg is president of Kevin/Ross Public Relations

Ross Goldberg

President and Founder
Kevin/Ross Public Relations
Westlake Village, CA
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Suzanne Bharati Hendery, Renown Health

Suzanne Bharati Hendery

Chief Customer & Communications Officer
Renown Health
Reno, NV
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Linda MacCracken

Linda MacCracken

Market Strategist Igniting Sustainable Advantage
Evanston, IL
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David Marlowe

David Marlowe

Principal
Strategic Marketing Concepts
Ellicott City, MD
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Ed Rafalski, PhD, chief strategy and marketing officer for BayCare Health

Edward M. Rafalski

Chief Strategy and Marketing Officer
BayCare Health System
Clearwater, FL
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Lindsay Resnick

Lindsay R. Resnick

Executive Vice President
Wunderman Thompson Health
Chicago, IL
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Don Stanziano, chief marketing and communications officer at Geisinger

Don Stanziano

Chief Marketing and Communications Officer
Geisinger
Danville, PA
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Rhoda Weiss

President
Rhoda Weiss Consulting Group, Inc.
Los Angeles, CA
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