Edward M. Rafalski, Ph.D., MPH, FACHEChief Strategy Officer
Denver Health
Denver, CO
(513) 421-8840
Follow Ed: LinkedIn
Edward Rafalski, Ph.D., MPH, FACHE, currently the Chief Strategy Officer at Denver Health, is an accomplished healthcare executive with demonstrated acumen and strength to lead large multi-disciplinary projects, in both staff and line capacity, in complex and competitive organizational environments, including urban, suburban, and academic health systems. Offering more than 30 years of combined strategic planning, marketing, digital/e-commerce, social media, community relations, business development, public relations, contact center, real estate, managed care, group purchasing and emergency department / pediatric product line management experience, Dr. Rafalski is respected as a creative, data-driven, transformational leader, entrepreneurial-minded, and innovative. He is known as a direct yet diplomatic thought leader who instills confidence, creativity, collaboration, and critical thinking amongst peers and direct reports driving the achievement of goals.
After graduating from the University of Chicago with a bachelor’s degree in public policy studies, Dr. Rafalski received a master’s degree in public health from Yale University School of Medicine. He received his Ph.D. in public health sciences from the Division of Health Policy and Administration at the University of Illinois, School of Public Health, where he taught as Clinical Assistant Professor. His health services research and teaching interests include: the effects of market economics on health care services, quantitative methods, managerial epidemiology, health disparities, marketing, and strategic management. Dr. Rafalski is a Fellow of the American College of Healthcare Executives, Six Sigma Black Belt, member of the 2014 TNCPE Board of Examiners trained in the Baldrige Criteria for Performance Excellence, a certified site visitor for Council on Education for Public Health (CEPH) and member of the University of South Florida College of Public Health’s Master Health Administration Advisory Board where he is also on faculty and teaches strategic innovation.
We’re very pleased to announce that Deb Pappas has joined the Editorial Advisory Board of Strategic Health Care Marketing. Deb serves as Vice President and Chief Marketing & Communications Officer at Connecticut Children’s, where she leads the development of comprehensive marketing, communications, and brand strategies. Her leadership has enhanced the organization’s brand awareness, reputation and preference.
The SHCM Editorial Advisory Board is made up of leaders in the health care marketing field who are committed to shaping the future of the industry. They offer ongoing feedback on our editorial coverage, write occasional articles, and point us to developments and people SHCM members like you should know about.
The SHCM Editorial Advisory Board is made up of leaders in the health care marketing field who are committed to shaping the future of the industry. They offer ongoing feedback on our editorial coverage, write occasional articles, and point us to developments and people SHCM members like you should know about. We’re very pleased to announce that Suzanne Hendery Read More
The SHCM Editorial Advisory Board is made up of leaders in the health care marketing field who are committed to shaping the future of the industry. They offer ongoing feedback on our editorial coverage, write occasional articles, and point us to developments and people SHCM members like you should know about. We’re very pleased to announce that Lindsay Resnick Read More
The SHCM Editorial Advisory Board is made up of leaders in the health care marketing field who are committed to shaping the future of the industry. They offer ongoing feedback on our editorial coverage, write occasional articles, and point us to developments and people SHCM members like you should know about. We’re very pleased to Read More
// By Kyle Hardner // Amid the COVID-19 pandemic, U.S. health care facilities face a tsunami of rapid-fire change. Hospital marketing leaders, historically charged with promoting signature service lines, are rapidly transforming their role and their tactics to meet this unprecedented challenge. The new key priorities for health care marketing leaders include providing up-to-the-minute, accurate Read More
A Strategic Health Care Marketing webinar on demand for health care marketers and digital strategists
Originally presented March 24, 2020.
Your Presenters:
// By Jane Weber Brubaker // Well before cases of COVID-19 began to spike in the U.S., health care organizations were watching the response to the pandemic unfold worldwide and preparing for the worst-case scenario. Communications to myriad stakeholders have been and are being created, coordinated, and standardized across multiple channels. Accurate, up-to-date information is Read More
// By Jane Weber Brubaker // Consumerism is driving all industries to innovate, and health care is no exception. The ideal state is a digitally enabled, frictionless consumer experience. But in a highly complex industry like health care that has traditionally operated with a command-and-control vs. consumer-centric mindset, it’s a massive change. Adding to the Read More
Consumerism is driving all industries to innovate, and health care is no exception. The ideal state is a digitally enabled, frictionless consumer experience. But in a highly complex industry like health care that has traditionally operated with a command-and-control vs. consumer-centric mindset, it’s a massive change. Adding to the cultural challenges, the pain points on Read More
The Strategic Health Care Marketing Editorial Advisory Board is made up of leaders in the health care marketing field who are committed to shaping the future of the industry. They offer ongoing feedback on our editorial coverage, write occasional articles, and point us to developments and people SHCM members like you should know about. I am very pleased to announce that Edward M. Rafalski, Ph.D., MPH, FACHE, and Kathy Selker have joined this elite group.