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How to Overcome Vaccine Hesitancy to Help Stop the Spread of COVID-19 and the Delta Variant
Michigan Medicine marketers have identified strategies that work in convincing target populations to “get the shot.” They also are rolling out communications for a new employee vaccine mandate. Learn the keys to success and how to adjust your vaccine hesitancy messaging as the pandemic continues to evolve.
Wednesday, September 1, 2021
2:00 P.M. Eastern
This webinar is free for members of Strategic Health Care Marketing.
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Your Presenters:
- Rose Glenn, Chief Communications and Marketing Officer, Michigan Medicine
- Mary Masson, Director of Public Relations, Michigan Medicine
- Rebecca Priest, Director of Marketing, Michigan Medicine
Moderated by:
- Brian Griffin, Healthcare Journalist and Former Health System Marketing Director
