Strategic Health Care Marketing!
If your job is to enhance the reputation—and the bottom line—of your hospital, health system or physician group, then you’re in the right place. SHCM keeps you abreast of what’s new and what’s working in health care strategy, planning, marketing and communications, so you can adopt or adapt these approaches to your organization.
- Partnership With Local Chamber of Commerce Improves Community Care
- Sharp HealthCare Launches Sharp Health News and Reports a Marketing Win
- How One Children’s Hospital Doctored Its Employee Newsletter Back to Health
- Is Your Health System Call Center a Prospect Killer or a Conversion Machine?
- The Power of Hard-to-Ignore Photography Drives Just About Everything in a Successful Traffic-Building Campaign for One Chicago Hospital
Browse by Topic
- Brand Management
- Business Development
- Content Marketing
- Digital Marketing and Analytics
- Patient Experience
- Physician Relations
- Population Health Management
- Public Relations
- Quality and Outcomes
- Reputation Management
- Sales and Promotion
- Social Media
- » Full Topic List