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Mary Washington Healthcare

Governance Models That Work: How 3 Leading Health Systems Align Marketing with Strategic Goals

November 29, 2024

Without a unified governance framework to guide marketing, organizations risk sending mixed messages, squandering resources, and failing to engage patients and employees and fulfill the organizational mission. Explore how three health systems use tailored governance models to align marketing efforts with strategic goals, ensuring consistent brand messaging and effective return on investments.

Unified Marketing Governance: Lessons from Leading Health Systems

November 18, 2024

// By Marcos Irigaray // Without a unified governance framework to guide marketing, organizations risk sending mixed messages, squandering resources, and failing to engage patients and employees and fulfill the organizational mission. Explore how three health systems use tailored governance models to align marketing efforts with strategic goals, ensuring consistent brand messaging and effective return on investments.

Free Clinics and Health Systems: A Vital Partnership

January 14, 2021
Karen Dulaney, executive director of Lloyd F. Moss Free Clinic

The Lloyd F. Moss Free Clinic in Fredericksburg, Virginia is in a state-of-the-art building opened in 2007 on the campus of Mary Washington Healthcare. “I can see the hospital out my window,” says Karen Dulaney, executive director of the clinic. The strong connection between the hospital and the clinic is based on more than geography. Read More

The Case for Strong Partnerships Between Free Clinics and Health Systems

December 26, 2020
Xavier Richardson, senior vice president and chief development officer, and president, Mary Washington Hospital and Stafford Hospital Foundations

// By Jane Weber Brubaker // The Lloyd F. Moss Free Clinic in Fredericksburg, Virginia is in a state-of-the-art building opened in 2007 on the campus of Mary Washington Healthcare. “I can see the hospital out my window,” says Karen Dulaney, executive director of the clinic. The strong connection between the hospital and the clinic Read More