Is Rome Burning? Let’s Discuss the Changing CMO Role – Webinar Recording

A new Strategic Health Care Marketing webinar for healthcare marketers and strategists

Presented on December 11, 2024

Your Presenters:

• Christine Kotler, Chief Marketing and Communications Officer, Baptist Health South Florida
• Sarah Sanders, Chief Marketing and Brand Experience Officer, UCSF Health
• Ryan Donohue, Strategic Advisor, NRC Health
• Chris Bevolo, Chief Transformation Officer, BPD

In this webinar, you’ll learn:

• The impact of AI on marketing
• How the CMO role is evolving outside of the healthcare space
• How shifting healthcare economics may impact marketing and the role of the CMO
• Innovative approaches to align marketing with long-term organizational goals

Watch Now »

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