Marketing Communications: How to Stay Relevant as a Marketer—and a Health Care Organization—in This Mobile Age
// By Lisa D. Ellis //
This post accompanies the article, Putting Micro-Moments to Work for Your Organization: Q and A with Google’s Ben Killmer.
“The trend toward mobile is changing everything,” says Stewart Gandolf, MBA, CEO, and creative director of Healthcare Success. “It’s not just people talking on their mobile phones but today mobile is actually changing the fabric of our lives,” he explains.
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