The Patient Journey in a ChatGPT Health World
A new Strategic Health Care Marketing webinar for healthcare marketers and strategists
In today’s digital-first healthcare environment, the path from a patient’s first concern to the exam room is no longer linear. It is shaped by AI-driven search, conversational tools like ChatGPT, and a growing demand for transparency, speed, and credibility.
Wednesday | March 25, 2026 | 2 p.m. Eastern
Your Presenters:
- Amanda Todorovich, Enterprise Executive Editor of Digital Marketing at Cleveland Clinic
- Christine Albert, former Chief Experience Officer/CMO at LCMC Health, and Principal of Adams Street Consulting
- Steve Leibforth, Managing Director, Castle Connolly Top Doctors & Hospitals
- Leonard Achan, CEO of LiveonNY and former C-Suite exec at HSS/Mt Sinai
Moderated by:
- John A. Marzano, JAM3 Strategic Marketing & PR, LLC

