Blogging Can Spread Knowledge Within—as Well as Beyond—Your Organization

April 27, 2017

Blogging is becoming an increasingly important way to communicate with your target audience. And it can also provide a valuable forum for your staff to share their experiences and ideas within the larger organization and beyond.

einstein-logoThis lesson comes from Albert Einstein College of Medicine in New York City, where some forward-thinking staff members created a blog back in 2012 called The Doctor’s Tablet, which has since become a valuable channel that allows faculty, students, and other medical staff to effectively share their expertise broadly within the large organization, as well as within the medical field as a whole.

Learn how other health systems can benefit from following this example to use their medical and professional staff, and residents, to educate others about a variety of topics from their unique perspectives:

The Writing Is on the Wall: How Albert Einstein College of Medicine’s Blog Fits into Its Broader Communication Strategy

Best regards,
Matt Humphrey

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