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A nationally recognized expert in healthcare marketing, agency cofounder Susan Dubuque directs NDP’s healthcare practice. In the past 20-plus years Dubuque has managed literally hundreds of healthcare marketing initiatives, from comprehensive brand campaigns to smaller, targeted promotions.
With roots as a hospital marketing director, she’s shared her industry expertise with clients ranging from academic medical centers to integrated health care delivery systems, including healthcare leaders like VCU Health and Loma Linda University Health. She’s published extensively on a variety of topics, with an emphasis on healthcare and not-for-profit marketing. Awarded 2008 Woman of the Year by the YWCA, Susan serves on a number of local, regional and national boards, and is an associate professor for VCU’s School of Healthcare Administration.
Susan has contributed her expertise to the articles listed below.