Is Rome Burning? Let’s Discuss the Changing CMO Role

Join us for a free webinar on Wednesday December 11 at 2:30 p.m. ET, as we explore the future value of marketing and changes in the CMO role for 2025

Your Presenters:

• Christine Kotler, Chief Marketing and Communications Officer, Baptist Health South Florida
• Sarah Sanders, Chief Marketing and Brand Experience Officer, UCSF Health
• Chris Bevolo, Chief Transformation Officer, BPD
• Chris Boyer, Digital Patient Experience Strategist, Chris Boyer, LLC

Moderated by:

• Marcia Simon, Contributing Writer, Plain-English Health Care

In this webinar, you’ll learn:

• The impact of AI on marketing
• How the CMO role is evolving outside of the healthcare space
• How shifting healthcare economics may impact marketing and the role of the CMO
• Innovative approaches to align marketing with long-term organizational goals

Register Now  »

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