Remote Patient Monitoring

A Systemic Approach to Mental Health Care

Brenda Reiss-Brennan, PhD, APRN

More than 20 years ago, Brenda Reiss-Brennan, PhD, APRN, recalls being invited by Intermountain Healthcare (IH) primary care doctors to help improve the quality of mental health care for their patients and families. She recalls the doctors’ challenge: “Our biggest burden is stress, substance use, domestic violence, and depression our families are coming in with,” Read More

Why Health Systems Must Manage and Accelerate Growth Going Forward

“Growth is important for every organization,” says Daniel Fell of Optum. “Whether it’s for-profits or not-for-profits, start-ups or established market leaders, every business depends on some level of growth to succeed in the near term. Growth is also essential to long-term sustainability, especially when navigating dynamic markets and overcoming unforeseen market disruptions.” Here’s an excerpt Read More

Technology Platform Integrated with Primary Care Takes Aim at One of Health Care’s Most Crushing Problems: Mental Health

Brenda Reiss-Brennan, PhD, APRN

// By Cheryl L. Serra // Fragmentation and lack of coordination in health care are still rampant. Intermountain Healthcare has proven that a team-based, holistic approach to mental health, rooted in primary care and enabled through technology, improves outcomes and reduces cost. More than 20 years ago, Brenda Reiss-Brennan, PhD, APRN, recalls being invited by Read More

The Growth Imperative and Why Marketing Must Lead

Daniel Fell, marketing consultant and senior strategist at Optum

// By Daniel Fell // Growth is far from one-dimensional and shouldn’t be thought of in terms of new patients and new revenue only. Growth is important for every organization. Whether it’s for-profits or not-for-profits, start-ups or established market leaders, every business depends on some level of growth to succeed in the near term. Growth Read More

Mobile App or Web App: Which Is Better for Your Organization?

// By Jared Mauskopf // Health care organizations are increasingly under enormous pressure to offer the best digital tools to their patients. But before you set out to develop a health care application, you’ll need to make a number of key decisions — not least whether you should opt for a mobile app or a Read More

Health Systems Look Outside the Industry to Up Their Digital Marketing Game

Jim Nilson, senior director, digital marketing at UC Health

// By Jim Samuel // There is a common thought among health care marketers that the business lags years behind other industries regarding digital marketing and meeting consumer needs. Two health systems have brought in marketing executives from Disney and higher education to help them catch up. If you have been paying attention for the Read More

Transforming Care Delivery in a Post-COVID World

Toby Cosgrove, executive advisor and former CEO and president, Cleveland Clinic

View from the C-Suite: Toby Cosgrove, MD, Executive Advisor and Former CEO and President of Cleveland Clinic // By Jane Weber Brubaker // In an interview with StartUp Health co-founders, Dr. Toby Cosgrove shares his perspectives on what we’ve learned from the pandemic, how technology accelerated innovation, and how it will continue to open new Read More

Remote Monitoring Enables High-Level Care at Home

The current pandemic is pushing the boundaries for parity when it comes to telemedicine reimbursement. How long will it be before the entire health care system repositions itself to provide hospital-level care for patients at home through ongoing remote monitoring? That’s what Tony Slonim has been working toward since he took the helm seven years Read More

The Case for Hospital-Level Home Care

Tony Slonim, MD, DrPH, president and CEO, Renown Health

View from the C-Suite: Anthony Slonim, MD, DrPH, President and CEO at Renown Health // By Marcia Simon, APR // Leading the charge toward home care reimbursement parity and population health involves huge challenges. “You have to have a vision, you have to execute the vision, and you have to tell your story,” says Renown Read More

Simple Technology Keeps Patients Connected to Care During COVID-19

Matthew Warrens, managing director of innovation at UnityPoint Health

“For the first time, many patients are experiencing what it’s like to be a rural patient where care feels out of reach,” says Blake Marggraff, CEO of CareSignal. “Patients who were once accustomed to frequent health touchpoints now feel the pressure to make do on their own — as providers experience staffing reductions and patients Read More

Are You Focusing Adequately on Baby Boomers?

Daniel Fell, marketing consultant and senior strategist at Optum

“Not that many years ago, you would commonly find ‘senior services’ programs in almost every hospital across the country,” says Daniel Fell, a senior strategist at Optum. “But somewhere along the way, despite the demographic trends confronting the health care industry that clearly point to a seismic shift among the health care population — mainly Read More

The Silver Tsunami: 6 Strategies to Seize the Tidal Wave of Opportunity

Daniel Fell, marketing consultant and senior strategist at Optum

// By Daniel Fell // How should hospitals and health care delivery systems think about serving the growing “senior” population? How can health systems better leverage data and technology to meet the needs of consumers and caregivers who will be using health care services at the highest rate over the next several decades? Not that Read More