Conferences

Healthcare Marketing & Physician Strategies Summit 2021: Preview

Chris Boyer, vice president, digital & marketing intelligence, Beth Israel Lahey Health

// By Jane Weber Brubaker // This year’s conference is October 6-8 in South Florida. If you want to rub elbows with top industry leaders and learn from the best, this is the place to be. Among all the health care marketing and strategy conferences that had to upend their plans for in-person events in Read More

Coming this Fall: A Return to the In-Person SHSMD Annual Conference

Lisa Hinkle, deputy director of education, Society for Health Care Strategy & Market Development (SHSMD)

As COVID indicators in the U.S. continue on a positive trend and we ease back into normal life, the opportunity for industry colleagues to gather in person again has finally arrived with the Society for Health Care Strategy & Market Development (SHSMD) annual conference. This year, conference attendees have two options. SHSMD Connections will convene Read More

Providence CEO Discusses Current Issues and Future Challenges for Health Care

Providence

Rod Hochman, MD, president and CEO of Providence, kicked off the Becker’s Healthcare 11th Annual Meeting Virtual Experience in May with a discussion of issues of greatest concern to health care leaders. The conversation between Hochman and Rhoda Weiss, Ph.D., conference co-chair and president of Rhoda Weiss Consulting Group, provided insight into strategies employed by Read More

Live from San Antonio — It’s SHSMD Connections 2021!

Jennifer Weiss Wilkerson, vice president and chief strategy officer at Sheppard Pratt and SHSMD board president

// By Jane Weber Brubaker // Since the first major industry conference was canceled back in March 2020, we’ve missed out on the energy and vitality that a live conference generates. The 2021 fall conference season kicks off with SHSMD’s annual conference in September, with the option of attending virtually in October for those who Read More

SHSMD Update: Annual Conference Is Now Two Exciting Virtual Events

Diane Weber, executive director, SHSMD

In this topsy-turvy world we’re living in, everything familiar has had to change to accommodate the new normal, and conferences are no exception. The Society for Health Care Strategy & Market Development annual conference, SHSMD Connections, will now be held virtually as two conferences, “Navigating a New Reality” on September 14-16, and “SHSMD Connections Bytes” Read More

SHSMD Annual Conference Goes Virtual, Adding New Bells and Whistles

// By Jane Weber Brubaker // In this topsy-turvy world we’re living in, everything familiar has had to change to accommodate the new normal, and conferences are no exception. The Society for Health Care Strategy & Market Development annual conference, SHSMD Connections, will now be held virtually as two conferences, “Navigating a New Reality” on Read More

Lookahead to 2020 Healthcare Marketing & Physician Strategies Summit

Judy Neiman, president, the Forum for Healthcare Strategists

Whether you’re at the pinnacle of your career or working your way up, the value of meeting with your peers and heroes face to face cannot be overstated. Twenty-five years ago, Judy Neiman founded what is now called the Healthcare Marketing & Physician Strategies Summit (the Summit). She had the foresight back then to see Read More

Start and Leverage a Speakers Bureau for Branding Success

Kristin Mack Deuber

Should your health care organization start a speakers bureau? Most experts say, “Yes”—and a few of them offer important advice for making sure yours achieves all of your organization’s desired benefits. “Speakers bureaus are great reputation-building tools for organizations as they increase awareness of the organization and they also provide a way to build the Read More