Focus On Patient Experience: How Leading Health Systems Support Healing Through Human-Centered Care

February 26, 2026

Exclusive Member Report


Patient experience plays a defining role in how people engage with, evaluate, and ultimately trust a health care organization. It shows up in how people find care, how they navigate complex systems, and how supported they feel long after an appointment ends. For marketers, this makes patient experience both deeply influential and uniquely challenging to shape.

This new report from Strategic Health Care Marketing brings together stories that focus on meeting patients where they are and helping them feel seen and supported. Through real-world examples, you’ll discover how thoughtful, human-centered experiences can contribute to healing and connection across the care journey.

Our goal for this report—and all Strategic Health Care Marketing member content—is to give you tools and tips, information and inspiration to help you succeed as a leader at your organization. We are confident that you will find high value, actionable ideas you can put to work today.

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